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KIRSTEN ALUMBAUGH

MEET THE ARTIST

Learn more about what makes me, me!

ABOUT
KIRSTEN.

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I’M HERE TO CREATE.

Although a website blurb cannot begin to summarize who I am, I can safely say that I know one thing about myself. I am an:

/ARTIST/

Since I was a child, I have always had a love for creating. Although my forms of creation have greatly changed, I still find that the very act of being creative is what gets me out of bed each morning. 

I’VE GOT GAME.

While at university, I studied Games and Interactive Media with a dual major in Spanish. Due to a strong portfolio of artworks, I was privileged to be accepted into the selective Game Design and Development minor offered at Michigan State University. I spent my years in school developing a variety of skills in digital art, design, and communication. During my time at college, I was also given the chance to attend alt.ctrl.GDC as a nominee for a team game project titled Unicycle Samurai for which I acted as the 3D modeler and environmental artist.

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EXPERIENCE.

BRAND & MARKETING LEAD

KAISER ENTERPRISE

  • Created enterprise-wide brand standards for Kaiser Enterprise

  • Led brand governance through design reviews, stakeholder alignment, andenforcement of standards across all materials

  • Contributed UX/UI design in Figma for 3 corporate websites and directedexternal web partners

  • Developed and executed multi-channel communications and social mediastrategies (including “Employee Spotlight” and “Welcome to the Team”)

  • Managed 10 LinkedIn company pages plus Facebook

  • Tracked and analyzed social media performance to optimize content strategyand improve engagement

TROY, MI
APRIL 2024 - PRESENT

  • Designed print and digital marketing materials including brochures, ads,billboards, trade show assets, and presentations

  • Created logos and visual identity systems for Universal Fire Protection, Kaiser Industrial, and Kaiser Kids Day

  • Developed branded signage and standardized internal documents tostrengthen corporate identity

  • Produced employee headshots and event photography

  • Designed proposal and presentation materials for internal and externalstakeholder use

  • Managed branded inventory tracking and distribution across the organization

MARKETING ASSOCIATE

KEYSTONE COMMERCIAL REAL ESTATE

  • Spearheaded social media management efforts, elevating LinkedInimpressions from 6,000 to 29,000 on average

  • Enhanced commercial property images using Adobe Lightroom, Photoshop,and Camera Raw

  • Doubled MailChimp click rates by creating a standardized newsletter

  • Designed impactful brochures, emails, and social media content

  • Leveraged AI tools to enhance efficiency

FARMINGTON HILLS, MI
JULY 2023 - APRIL 2024

  • Optimized eblast list for improved targeting and engagement

  • Established and managed a LinkedIn Marketing account, drastically increasingfollower growth

  • Self-taught WordPress to enhance SEO capabilities and develop custom

  • website pages, demonstrating a proactive attitude towards skill development and problem-solving

  • Authored weekly blog posts to drive website traffic and engagement

I’m a lifelong artist with 7 years of professional design experience.

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EDUCATION.

BACHELOR OF ARTS
GAMES & INTERACTIVE MEDIA

AUG 2019 - MAY 2023

Michigan State University
East Lansing, MI

BACHELOR OF ARTS
SPANISH

AUG 2019 - MAY 2023

Michigan State University
East Lansing, MI

Dean’s List | All Semesters
Mentorship with concept artist Ricardo Guimaraes

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ACHIEVEMENTS.

ALT.CTRL.GDC NOMINEE 2023

Unicycle Samurai, was nominated for Alt.Ctrl.GDC, recognizing innovative, unconventional gameplay experiences. Our team was the first from Michigan State University selected to attend and showcase at the conference. I acted as a 2D and 3D environmental artist. I built our models in Blender.

AUDIENCE CHOICE AWARD 2021

Awarded Audience Choice at MSU’s annual showcase, reflecting strong player engagement and standout design among peer projects.

MSU PRESIDENTIAL STUDY
ABROAD SCHOLARSHIP

Selected as a recipient of MSU’s Presidential Study Abroad Scholarship, supporting international academic experience and cross-cultural learning.

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READ MORE ABOUT UNICYCLE SAMURAI AT GAME DEVELOPER.COM.

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